Olympic Games: Why Associates want cricket to join the Olympic party
21 September 2000
The International Cricket Council has no intention of seeking Olympic status
for the sport in the near future, and what's more it sees no urgent need to
do so.
"That's according to the former Chairman of the ICC's Development Committee, Dr. Ali Bacher, speaking from the Sydney Olympic Games, where he is absorbing Australian know-how for South Africa's running of the 2003 World Cup.
"It's obvious it's something that should be seriously considered," Dr.
Bacher said.
"However the ICC's Development Progamme has only really been going for about
three-and-a-half years and we need a bit more time to get it up and running.
There's the bigger vision to consider - getting things such as tournament
structures and coaching progammes going."
Dr. Bacher also said the funds which will be generated from television
rights for the 2003 and 2007 World Cups means there is no short term
financial imperative for our sport to either seek official recognition from
the International Olympic Committee or chase a place for it on the Games
roster.
"I don't think we should look at joining the IOC just primarily for getting
money. First we should make sure the Development Programme is on a
substantial footing."
However, it's those financial incentives which have the ICC's mainly European and North American Associate members keen to see our sport rejoin the Olympic fold, in which it briefly appeared 100 years ago in Paris.
"In Europe, the sporting scenario is mostly governed by national Olympic
Committees - de facto Government Sports Ministries in disguise," Italian
Cricket Association President, Dr. Simone Gambino explained.
"The participation or not of a sport to this maximum event strongly
influences the financing each national cricketing body receives from their
government," Dr. Gambino added.
"Cricket, because of its absence from the Olympics is consequently the loser
of this unfortunate situation."
France Cricket official, Simon Hewitt, concurred.
"French cricket would benefit greatly if cricket were an Olympic sport as it
would then automatically be considered by the Sports Ministry as a 'sport de
haut niveau' or top-level sport.
"Not only would it qualify for extra funding, but would also have an
automatic right to one or more government-salaried technical staff, such as
coaches and development officers. As well players selected for national
teams would be financially compensated for time off work."
Government funding wouldn't be the only benefit to flow-on from an Olympic
involvement, according to United States Cricket Association President,
Kamran Khan.
"We would have a big advantage from cricket being part of the Olympics -
it's the status involved that would help us enormously. It's what the
recognition would say to corporations that would provide the biggest boost."
For the Canadian and Malaysian Cricket Associations, the Test countries
decision to discontinue cricket's brief flirtation with the Commonwealth
Games continues to hurt.
"Cricket in Malaysia has dropped several rungs in ranking over the years,
largely due to lack of funds. Turf wickets were converted to artificial and
in some cases cricket grounds had to give way to other sports and
infrastructure development," MCA secretary, Mr. Karu Selvaratnam said.
"That was until the Commonwealth Games was awarded to Kuala Lumpur in 1998
and cricket got included as a sport.
"This great move was like a shot in the arm. Eight turf wickets and three
new cricket club houses were built at a cost of nearly RM 22 million. More
than two years has gone by and we are struggling to maintain them, as there
is decreased government funding," Mr. Selvaratnam continued.
"We received funding from the government when we participated in the 1997
Commonwealth Games, but we haven't had any since," Canadian Cricket
Association First Vice-President, Mr. Jack Kyle said.
"Every sport here that is in the Olympic Games receives government funding."
So what are the other benefits?
While the IOC's acceptance of sports such as synchronised swimming weakens
the argument, cricket's association with the IOC and its inclusion on
continental Games meets may strengthen its pretensions as a global sport,
rather than simply a British Empire oddity.
Even without a proactive membership drive, cricket just qualifies as an IOC
sport with 75 members from IOC countries.
The addition of national associations such as Mauritius, the Seychelles,
Lesotho, Swaziland, Botswana, Saudi Arabia, Bahrain, Yemen, Iran, the
Maldives, Myanmar, Indonesia, American Samoa, Turks and Caicos Islands,
would push cricket well past the qualifying number. Additionally it is known
to have a permanent presence in at least another 50 countries.
In real terms, this helps our pioneers in the new frontiers - regular
readers of this page will know a preconception of cricket as a quaint
British past-time has deterred those from 'non-cricketing' cultures.
The other big plus is simply the exposure - even if cricket at the Olympics
becomes just a minor act on a huge stage, it will still guarantee our game
will be beamed ever so briefly around the world into lounge rooms which
would have otherwise never seen it.
And with the formulation of a coordinated development friendly television
policy undoubtedly one of the challenges remaining for the ICC, the above
can only be positive.
That's not to mention the actual spectators. With the Olympics enjoying
'event' status, many sports lovers will sample whatever is on the Games
menu, just to be part of the atmosphere - that's been the case here in
Sydney anyway.
Feeling nauseated by all the positivity?
The five likely big minuses:
- How do you get the respective Cricket Boards to send their best
squads? Remember KL?
- With sports like football (soccer) and tennis staging their own
major titles, their Olympic events have arguably struggled to find a niche.
How do you give cricket's Olympic event its own character distinct from the
World Cup?
- What format should be used? The purists will argue that a
'bastardised' version is hardly the way to showcase our sport
- A perception that international and national cricket bodies would
fear losing their independence and status if forced to fall under the
umbrella of the IOC or their National Olympic Committee
- To many purists, the simple notion of cricket being part of the
capitalist juggernaut that is the Olympics is frightening
Conveniently, I only ever promised in the last edition to provide a non-Test
perspective, so I will sidestep the first two quandries.
With the third, my preference is for 25-over-a-side matches with dismissals
for maiden overs. This is roughly the same time frame as a baseball match,
and with more 'realism' than a match involving a reduction in fielders.
Martin Crowe, former New Zealand Test captain, and regarded as the main
advocate of Cricket Max, will be tell you soon in BTTW why Cricket Max is
the most suitable vehicle to promote our game in alien cultures.
The last two negatives raise an important point which few are aware of.
It is not actually necessary for cricket to actually be on the Olympic Games
roster for it to receive financial benefits.
"What we need to achieve is that ICC is recognized as the world body for
cricket," Dutch Cricket Board President, Mr. Rene Van Ierschot said. "Dutch
government funding, as in other countries, depends on such recognition.
"Recognition may be obtained through IOC membership or IOC acceptance of ICC
as THE body responsible for cricket. An alternative would be membership of
the General Association of International Sports Federations (GAISF). Either
solution would suit us."
And as the wily Dr. Gambino points out, cricket administrators should not
rule out any Olympic affiliation for fear of being answerable to or consumed
by a higher authority.
"It must be clarified that applying and entering IOC would in no way limit
ICC's independence. Nor would it automatically qualify the game for an
Olympic berth.
"Consequently, there really is no valid reason for ICC not to apply thus
helping many a member, mostly Associates and Affiliates, to gain
status on their internal fronts."
© CricInfo Ltd
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