Tendulkar re-signs with WorldTel
Staff Reporter - 17 May 2001
Indian batting maestro and arguably the world's leading figure in the
game Sachin Tendulkar has re-signed with WorldTel to handle all his
commercial endorsements and marketing activity over the next five
years.
Tendulkar and WorldTel president Mark Mascarenhas made the
announcement in Bangalore on Wednesday where Tendulkar is currently
attending the conditioning camp prior to the Indian tour of Zimbabwe.
"We are delighted," said Mascarenhas from his office in Bangalore,
where WorldTel is headquartered. "During the last five years our
appreciation of Sachin has grown in leaps and bounds. This is not just
because of his performances on the field but it is also about him off
the field."
Tendulkar, 28 expressed his happiness at the continuation of the
agreement. "I am happy. There has been considerable speculation in
the market but the break from a busy cricket schedule has given us the
opportunity to cement our relationship. WorldTel has done a great job
in handling my affairs and I look forward to more years of
association."
WorldTel originally signed Tendulkar in October 1995 for a five year
deal, guaranteeing him an income that made him the richest cricketer
in the world. When the contract ended, there was speculation as to
which company Tendulkar would sign a fresh deal. Wednesday's agreement
ends all such doubts.
No figures involved in the new deal were immediately available though
the press release by WorldTel speaks of "a record deal."
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